In a week where music videos seem to heading the music world, Pharrell releases “The World’s First 24-Hour Long Music Video” for the track “Happy” from the movie Despicable Me 2.
Yes, the music video is an all day event.
If you head over to Pharrell’s website for the video, 24hoursofhappy.com, the music video will start playing for the corresponding time of day that you’re watching it.
You can also skip around to different parts of the day and see people dancing around to the song. There are song famous people throughout the video too.
At the top of every hour, Pharrell is shown singing and dancing to his song at different spots over town.
At 1:50 p.m.: Tyler, the Creator, Earl Sweatshirt and Jasper are dancing around
At 5:10 p.m., Steve Carrell, the lead voice in Despicable Me 2, is dancing with kids on a school bus.
At 5:40 p.m., Miranda Cosgrove is trotting around.
There are more, but that’s a lot of video to skip around. With this video and Bob Dylan’s video, released earlier this week, we may have seen two of the coolest videos ever released. Ever.
Head over to Pharrell’s site linked above and be happy.